Standard Chartered commissioned us to produce a film for International Men’s Day 2019. We live in an age where people ask ‘isn’t everyday International Men’s Day?’ yet Diversity and Inclusion is increasingly important in the workplace. This is a day to highlight some of the issues that men face.
Challenging male stereotypes and promoting positive male role models makes a better world for all of us. In the film, we get a variety of people – both men and women who are unaware of IMD – to read about it from an autocue on camera, with the camera capturing their genuine reactions and responses.