Betfair has pioneered the concept of peer-to-peer betting and firmly established itself as the world’s primary online betting exchange. The film was created so as to educate both existing and new customers and key opinion-formers about what Betfair is and how it works. Recent legislative change in the United States of America will see exchange wagering introduced into the country for the first time, with the States of New Jersey and California being the first beneficiaries.